Our SEO/SEM marketing process starts by analyzing each website’s strengths and weaknesses: structure of development, code, and proper format. Most important this data provides us with the information to customize a SEO/SEM marketing plan. Furthermore this plan allows a starting point for an effective internet marketing recommendation.
IMC will give a brief report on where the website’s current position within the search engines result pages. The research for the report will be based upon our potential client’s main product and services keyword phrases. Also it will be based upon their target marketing areas.
When it is necessary for the best interest of marketing our client’s website, IMC will recommend a new website be made or reconstruction of the current website. Also we will customize site-wide marketing strategies and search engine optimization strategies based upon:
Highly involved client interaction with developing a keyword list is crucial to a well developed content building plan. The client knows their target market, product, and services best. We assist them in expanding their market base. Client input includes a list of keywords for each product or service highlighted.
A well-rounded SEO strategy consists of an integration of a variety of techniques which determine search engine relevancy through the algorithms. Therefore it mainly consists of a combination of keywords, content and social media link building.
IMC will research relevant industry specific directories and educational resources. Keyword building strategies will be incorporated for internal and external link text. Recommendations will be made for blog posting and other articles. IMC will upload blog posts and articles to your social media company pages.
What makes IMC different than the other SEO companies? Industrial Marketing Consultants will customize reports based on focused goals for our clients, and then track them. Monthly SEO reports will be provided plus a follow up call to explain changes. As well as reports showing where our efforts have been concentrated, recap site goals, and show where IMC’s SEO efforts are meeting these goals.
Some statistics that are commonly reported:
CONTACT IMC for a free web site analysis and consultation!